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Our Mission
To provide world-class digital marketing that allows our clients to generate more revenue, employ more people, and serve more customers.
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About Array

Leading law firms choose Array as their growth agency when their ambition needs structure to scale.

As your firm grows, marketing carries more weight. The direction you choose shapes how you’re perceived, who finds you, and the opportunities that follow. Campaigns and initiatives must move in step with how you operate and where you’re headed next.

Array treats law firm growth as a system. When strategy, data, and creative operate together, marketing works in coordination rather than isolation. Decisions follow clear priorities, and each initiative builds on what’s already in place.

That coordination strengthens your reputation, supports consistent case acquisition, and builds measurable momentum you can sustain.

Because we work exclusively with law firms, we understand the standards that shape the industry. Your reputation and digital presence influence who finds you, how you’re evaluated, and which opportunities come your way. Marketing should strengthen both in a way that reflects how you lead your practice.

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Leadership

Kevin Daisy Founder at Array Digital

Kevin Daisey

Founder / Director of Business Development

Kevin Daisey

Founder / Account Executive

Kevin Daisey is both the co-founder and Chief Marketing Officer of Array Digital, with a legacy in the digital marketplace spanning over two decades. Kevin’s extensive experience in website design and digital marketing makes him a valuable strategic partner for law firms. He doesn’t just create digital presences; he develops online growth strategies that help law firms establish and lead in their respective fields.

Beyond his pivotal role at Array Digital, Kevin extends his commitment to the legal community as the host of “The Managing Partners Podcast.” Here, he engages with top legal professionals, sharing insights on innovative marketing strategies, leadership dynamics, and the nuances of business growth within the legal sector.

Eric Olson Founder at Array Digital

Erik J. Olson

Founder / CEO

Erik J. Olson

Founder & CEO

Erik J. Olson is the Founder & CEO of Array Digital — a marketing agency that enables its clients to achieve their dreams, fulfill their missions, and impact more lives with their services. With 30 years of professional experience, he has started and run multiple companies and currently owns multiple seven-figure marketing agencies.

He is also:

  • Author of Million Dollar Journey: How to Launch a Seven-Figure Business, available on Amazon.com.
  • Host of the Journey to $100 Million daily podcast — sharing tips, tricks, and lessons learned from scaling Array Digital into a world-class digital marketing powerhouse.
  • Host of The Managing Partners Podcast — interviews with America’s top managing partners about how they’re running and growing their law firms.

Erik speaks often on the topics of entrepreneurship, building freelance businesses, and digital marketing. Connect with Erik on Instagram at @erik.j.olson.

Rebekah Finol Operations Coordinator at Array Digital

Rebekah Finol

Operations Director

Rebekah Finol

Operations Director

Rebekah is the Operations Director at Array Digital. She has a strong background in communications and is an expert in process optimization. In her role at Array Digital, she oversees the operations team, ensuring seamless collaboration across departments to drive efficiency and client success. With hands-on experience in project management, marketing operations, and client engagement, Rebekah is dedicated to optimizing workflows, fostering team growth, and maintaining operational excellence at every stage of the client journey.

Wyatt Simpson

Wyatt Simpson

SEO Manager

Wyatt Simpson

SEO Manager

Wyatt is Array Digital’s experienced SEO manager. He is dedicated to continuously advancing our internal search program and showcasing the unique impact the team brings to our clients’ firms. Wyatt collaborates closely with both the platforming and content departments to bring a cohesive and tailored marketing strategy, to each one of our clients unique needs.

With over six years of SEO experience, Wyatt has a deep understanding of the on-page and off-page SEO variables and tactics needed to succeed online in various competitive legal verticals. Through meticulous assessments of movement within search engines to understanding what makes them work, Wyatt helps equip the team and legal clients with the systems and best practices needed to compete effectively in both national and local markets.

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Merrick Preti

Content Manager

Merrick Preti

Content Manager

Merrick is the content manager at Array Digital. She is dedicated to continue pushing the boundaries of how content lives on legal websites and has a strong background in writing, researching, and editing. Merrick has a proven track record of crafting compelling campaigns that achieve measurable results. From blogs and LinkedIn media posts to in-depth ebooks and lead magnets, Merrick ensures every piece aligns with the client’s voice, values, and business objectives. When she’s not creating new content and campaigns for her clients, Merrick is working on her dissertation and defense to earn her PhD at Georgia State University, teaching college courses, and editing at a top literary magazine.

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Jason Buonviri

Web Manager

Jason Buonviri

Web Manager

As Web Manager at Array Digital, Jason leads the design, development, and UX strategy behind the firm’s WordPress ecosystem. With two decades of web development experience and as an original member of Array since its founding, he brings a rare blend of technical depth and design sensibility to every project. Jason builds high-converting, scalable websites tailored for growing law firms, ensuring they are visually compelling, user-focused, and built to perform long-term. He works closely with internal teams to align design, functionality, and marketing goals into cohesive digital experiences that actually move the needle. When he’s not refining websites, Jason can be found chasing live music and traveling whenever possible.

Core Values

We believe strongly in the following core values which reflect in all of our interactions with clients, employees, and the community.

Transparency

Being honest and operating in a way that it is easy for others to see what actions are performed are the bedrock for building trust with team members and clients.

Quality

We are some of the best at what we do. We provide the highest quality offering practicable. We will always produce at a superior level. Mediocre performance is unacceptable. Every team member is expected to highlight and address low quality work.

Urgency

Being on time is not enough. We must have a sense of urgency and complete our work as quickly as possible. We are growing fast and there’s no opportunity for downtime. The faster we are, the more we will accomplish in the same amount of time.

Winning

We are a winning organization. We win on a daily basis through our actions and attitudes. We win attention, mindshare, and business in the marketplace. We position our clients to win through our high-quality, attention-grabbing digital marketing. We are in this to win it.

Passion

We are passionate about the work we do and how we do it. That passion can clearly be seen in the way we continuously learn more about our craft, in how we constantly strive to improve ourselves as individuals and as an organization, and in how we carry ourselves professionally in all situations.

Our Philosophy

Growth Built for How Law Firms Really Work

Growth comes from reputation, results, and the consistency that earns trust over time. Array builds marketing systems that reflect that reality, connecting your brand, practice areas, and intake process into one framework that attracts the right clients and builds lasting authority, so you win more of the work you want while strengthening the reputation you’ve earned.

Growth That Runs on Structure

We believe growth is a process. We integrate strategy, data, and creative so your marketing runs as smoothly as your firm. You always know what’s happening, what’s working, and what’s next. The system keeps everything moving with focus and momentum, without noise or confusion.

Growth Engineered for Results

When your marketing operates as a system, growth becomes something you can count on. Case flow increases, revenue grows predictably, your reputation attracts the right clients, and every win builds momentum, giving you the freedom to lead and grow your practice with confidence.
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