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About Bruce Barket
Most firm owners know growth alone doesn’t guarantee a healthy business. Bruce Barket explains how he built his firm around intentional hiring and a clear focus on results.
Kevin Daisey talks with Bruce Barket, who launched his New York litigation firm in 2012 with four people. It now has about 16 to 18 and offices in Manhattan and on Long Island.
- Fill each practice area with one top leader, then add support as revenue justifies it
- Focus on profit, not revenue
- Use a work pyramid so partners, lawyers, and paralegals each do their highest-value work
- Hire leaders in the profession and the community
- Handle client expectations of 24/7 access and a fast intake process
- Weigh the “three lawyer rule” before taking a case others have turned down
Bruce also admits the work is never finished. For law firm owners and managing partners, it is a practical look at team design, staffing, and keeping client results at the center.
About The Host: Kevin Daisey
Kevin Daisey is both the co-founder and Chief Marketing Officer of Array Digital, with a legacy in the digital marketplace spanning over two decades. Kevin’s extensive experience in website design and digital marketing makes him a valuable strategic partner for law firms. He doesn’t just create digital presences; he develops online growth strategies that help law firms establish and lead in their respective fields.
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