The Managing Partners Podcast
About Jo-Anna Nieves
Jo-Anna Nieves shares how she built a growing criminal defense firm by focusing on profitability, not just revenue. Kevin Daisey digs into the decisions, systems, and mindset shifts that helped her scale while staying selective about the work her firm takes on.
In this conversation, Jo-Anna explains how the Nieves Law Firm operates across six locations with a hybrid team of about 50 people. She also breaks down why she targets higher-value violent felony cases, invests in automation, and uses transparency to keep her team aligned.
In this episode you’ll learn:
- Why top-line revenue can hide weak profitability
- How case type selection changes margins
- Why bad-fit clients drain time and energy
- How weekly metrics meetings improve accountability
- Why automation should remove manual work, not people
- How YouTube and media exposure can accelerate brand growth
For law firm owners and managing partners, this episode is a practical look at how to grow without losing control. If you want better margins, stronger team performance, and a more scalable firm, Joanna’s approach offers a clear roadmap.
