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Advertising Articles

Justice and law concept Female judge in a courtroom with the gavel working with digital tablet computer docking keyboard on wood table

Different Types of Google Ads for Lawyers

| Kevin Daisey |
Concerned your law firm isn‘t bringing in enough business? Feel like you‘re falling behind to your competitors? Ads for lawyers can be a huge…
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Two web developers sitting at their desks sharing a fist bump

How Your Law Firm Can Reach New Clients

| Kevin Daisey |
The Internet brought many changes to various aspects of human relationships. In addition, new technologies and the World Wide Web change the w…
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Google Ads dashboard showing Click Through Rates and Impressions

Google Local Service Ads for Law Firms

| Kevin Daisey |
Google rolled out a new PPC advertising product that recently appeared in markets around the United States for law firms. These ads appear at…
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Computer screen compared against a TV

Is Tv or Search Advertising More Effective for Law Firms?

| Kevin Daisey |
Recently, a managing partner at one of the Personal Injury law firms I serve asked me if investing $10,000 to $15,000 in broadcast television…
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Google Adwords vs Facebook Ads comparison graphic, showcasing advertising platform logos.

Is Facebook or Google Advertising Better?

| Kevin Daisey |
The online world is changing our lives, therefore, you should not doubt whether to advertise online or not. The answer is always yes! Now, the…
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Traditional TV vs. Digital Laptop: Comparing media types with a vintage TV and modern laptop setup on a desk.

Digital Vs Traditional Advertising: How Much Does Each Cost?

| Kevin Daisey |
For years, the word marketing has been taboo for entrepreneurs, small businesses, and medium-sized companies. Many see it as high-investment…
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Person holding a remote in front of a TV screen displaying OTT Advertising, with plants on either side.

Advertising on Tv: Ott Advertising

| Kevin Daisey |
The world is moving away from broadcast TV. No longer do people have the patience to wait for their show to come on at the appointed time.  No…
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Google Ads logo sign promoting online advertising solutions on a building with a blue sky background.

How to Increase Clicks With Google Ads

| Kevin Daisey |
How many different online advertising platforms have you tried? If you’re considering spending money on online ads, then you want to maximize…
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Guide to Facebook Ads: Examples on mobile, tablet, and laptop showcasing ads for fashion, Starbucks, and travel deals.

The Ultimate Guide to Online Advertising With Facebook Ads

| Kevin Daisey |
I seem to start all my articles off with a statistic, so why make this one any different? As of December 31, 2018, there are over 2.32 billion…
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Person analyzing data on a computer screen with graph and charts, pointing with a pen.

Landing Pages: How to Get More Ad Conversions

| Kevin Daisey |
We work with a lot of clients who have dumped money into online advertising on platforms like Google and Facebook. They may even get good clic…
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Traditional Vs. Digital Advertising: Which Is Better?

| Kevin Daisey |
We spend a lot of time at Array Digital determining which platforms provide the best value for advertising. We work with several businesses wh…
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A smartphone displaying an online advertisement with a play button icon and the word "ADS" on the screen, placed next to a laptop on a dark surface. This image represents digital advertising for law firms.

The Best Places to Advertise Your Law Firm Online

| Kevin Daisey |
Key Takeaways: Advertising your law firm is a critical component to building your business. Knowing where and how to advertise can help you s…
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