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Kevin Daisey

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Recent Articles

Person using Pinterest app on a smartphone with a laptop in the background, showcasing home and food images.

The Ultimate Guide to Using Pinterest for Your Business

| Kevin Daisey |
Aside from fueling wanderlust and a desire to bake gourmet food that might not turn out exactly like the picture, Pinterest has some real valu…
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Person analyzing data on a computer screen with graph and charts, pointing with a pen.

Landing Pages: How to Get More Ad Conversions

| Kevin Daisey |
We work with a lot of clients who have dumped money into online advertising on platforms like Google and Facebook. They may even get good clic…
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Social media icons with text: How to use social media to grow your business.

How to Use Social Media to Grow Your Business

| Kevin Daisey |
Thinking about diving into social media but don’t quite know where to start? We’re here to be your guide! We will walk you through how to crea…
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Traditional Vs. Digital Advertising: Which Is Better?

| Kevin Daisey |
We spend a lot of time at Array Digital determining which platforms provide the best value for advertising. We work with several businesses wh…
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A smartphone displaying an online advertisement with a play button icon and the word "ADS" on the screen, placed next to a laptop on a dark surface. This image represents digital advertising for law firms.

The Best Places to Advertise Your Law Firm Online

| Kevin Daisey |
Key Takeaways: Advertising your law firm is a critical component to building your business. Knowing where and how to advertise can help you s…
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Orange call to action button with white text on blue background, prompting user engagement and interaction.

Why You Need a Call to Action

| Kevin Daisey |
This morning, I was stuck in traffic for just a couple minutes waiting for a light to turn and I looked up and saw two billboards. A lot came…
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Person holding smartphone at desk with keyboard, laptop, and tablet.

Mobile Vs Desktop Website Trends

| Kevin Daisey |
The first desktop or personal computer was created in 1971 compared to the first smartphone in 1992. Although the PC was invented 21 years bef…
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shaking hands with your marketing company

Should I Hire a Digital Marketing Agency or Hire In-house?

| Kevin Daisey |
Digital marketing is quickly emerging as the advertising of the future. Unlike print, radio, and television, the financial barrier to entry is…
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Person using a calculator with financial documents on a desk, sunlight streaming in from a window in the background.

What Goals Should I Use to Calculate Roi?

| Kevin Daisey |
With marketing, your goal for ROI is usually either brand awareness or lead generation. What’s the Best Way to Calculate Roi? If it’s brand aw…
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Person selecting a four-star rating, representing customer review or feedback evaluation.

Google Review Requirements for Tcs Dealers

| Kevin Daisey |
We partner with a lot of business to consumer service providers to help drive traffic to their website and generate leads. Many Trane Comfort…
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Smart speaker on windowsill with decorative ceramic birds.

How Voice Search Affects Lead Generation

| Kevin Daisey |
In today’s information-driven world, most people turn to an online search engine, like Google, to quickly find answers to questions or perform…
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6-Tips-to-Ensure-Your-Website-Makes-the-Best-First-Impression

6 Web Design Tips to Make the Best First Impression

| Kevin Daisey |
  Making the Best First Impression “You never get a second chance to make a first impression.” Many of us have heard this famous Will Rog…
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